People who have been part of a photoshoot know how much pressure comes down to those few days of the photoshoot. If you realize that the entire crew meets at a certain place somewhere on earth to unroll the concept for the client. Everyone coast money has a check out time of the hotel/crew house and has a return ticket so there is no stretch in the time window. It has to be done according to the deal we all agreed on. It all comes down to that moment; the models with the right size are ready, camera gear has empty memory cards, clean lenses and full batteries and then we pray for great light and weather. I always photograph with natural light, my clients choose me for this way of working. Weather is an important feature but it also brings stressfull moments to the happening that you just can't control and it comes down to waiting and see what mother nature throws at us. But, we will always find away. Once I had to two days of swimwear, man and female for a summer beachwear collection during a serious storm, it was bucketing down and a Mediterranean cave gave us shelter and the solution. Anyway, we want to check as many elements as possible to have as few surprises as possible on the shooting days and locations scouting is an importing part of the preparation.
The client Brooks Running (HQ Europe) sent us of the scout new locations for the campaign, Hugo Happel (11AM) picked a place we hadn't been to before that we thought would be perfect for what that client is looking for and so we were too Portugal. With a camera, some reading material, and mainly digital maps we were about to discover one of Portugals archipelago's, a new place I had never been to. The Azores, it is an archipelago composed of nine volcanic islands in the North Atlantic Ocean 1500km west of the country's mainland. Sao Miguel nicknamed "The Green Island" (Ilha Verde) is the island we were focusing on to find mainly good spots for trail and road running besides we had to see what accommodations are available for a group of twelve and see if the food is any good. We're surprised about how busy the island main attractions were packed with tourist which is mainly in the west around the craters of the island Sao Miguel. We covered more than 400km driving around the island to break free from the busy areas which we were not so excited about at all. Luckily the West surprised us, steep tropical green walls covered in moss and ferns overshadowed by big trees. You could see the competition of all the flora battling for every inch of light. We hike all the trails that we found during our research and Hugo did little test runs as the ‘Running Man’ (ft. as Highlight) and we loved it Ilha Verde, beautiful and so lush. But not the right place for the upcoming photoshoot.